Qee lub sij hawm kom deb li deb xyoo no, ib nrab ntawm lub ntiaj teb cov pej xeem tau thov los yog xaj kom nyob hauv tsev, hloov cov neeg siv khoom tus cwj pwm thiab kev yuav khoom.
Thaum nug kom piav qhia peb qhov xwm txheej tam sim no, cov kws tshaj lij kev lag luam feem ntau tham txog VUCA - cov lus luv rau Volatility, Uncertainty, Complexity thiab Ambiguity. Tsim ntau tshaj 30 xyoo dhau los, lub tswv yim yeej tsis muaj sia nyob li ntawd. Tus kab mob COVID-19 tau hloov pauv feem ntau ntawm peb tus cwj pwm thiab kev yuav khoom yog ib qho cuam tshuam tshaj plaws. Quadpack xam phaj qee tus ntawm nws cov neeg siv khoom thoob ntiaj teb kom nkag siab zoo dua qhov tom qab e-lag luam 'tshiab ib txwm'.
Koj puas tau pom tias muaj kev hloov pauv ntawm tus neeg siv khoom tus cwj pwm vim qhov xwm txheej ntawm COVID?
“Yog, peb muaj. Raws li lub Peb Hlis 2020, Tebchaws Europe zoo li nyob rau hauv lub xeev ntawm kev poob siab vim qhov kev npaj txhij txog thiab kev hloov pauv lub neej tau txiav txim siab los ntawm tsoomfwv. Los ntawm peb qhov kev xav, cov neeg siv khoom tau saib xyuas qhov tseem ceeb ntawm kev yuav khoom noj khoom haus tsis yog siv nyiaj rau cov khoom kim heev tshiab thaum lub sijhawm ntawd. Yog li ntawd, peb cov kev muag khoom hauv online tau poob qis. Txawm li cas los xij, txij li lub Plaub Hlis muag tau rov qab los. Cov neeg pom tseeb xav txhawb cov khw hauv zos thiab cov lag luam me. Ib txoj kev zoo! ” Kira-Janice Laut, co-founder ntawm skincare brand cult. saib xyuas.
"Thaum pib muaj kev kub ntxhov, peb pom muaj kev poob loj hauv kev mus ntsib thiab muag khoom, vim tias tib neeg txhawj xeeb txog qhov xwm txheej thiab lawv qhov tseem ceeb tsis yog yuav khoom pleev. Nyob rau theem thib ob, peb tau hloov kho peb cov kev sib txuas lus thiab pom qhov nce mus rau qhov kev mus ntsib, tab sis kev yuav khoom qis dua li qub. Nyob rau theem tiag tiag, peb tab tom pom cov neeg siv khoom tus cwj pwm zoo ib yam ua ntej muaj kev kub ntxhov, vim tib neeg tuaj saib thiab yuav ntawm tus nqi zoo sib xws dua li yav dhau los. " David Hart, tus tsim thiab CEO ntawm make-up brand Saigu.
Koj puas tau hloov kho koj lub tswv yim lag luam e-lag luam los teb rau "qhov qub qub"?
"Peb qhov tseem ceeb tshaj plaws hauv kev kub ntxhov no yog los hloov kho peb cov kev sib txuas lus thiab cov ntsiab lus rau qhov xwm txheej tiag tiag. Peb tau hais txog cov txiaj ntsig ntawm peb cov pleev (tsis yog cov yam ntxwv) thiab peb tau txheeb xyuas tias ntau ntawm peb cov neeg siv khoom tau siv peb cov pleev thaum hu xov tooj lossis mus rau tom khw, yog li peb tsim cov ntsiab lus tshwj xeeb rau cov xwm txheej no kom nyiam cov neeg siv khoom tshiab. ” David Hart, tus tsim thiab CEO ntawm Saigu.
Dab tsi yog lub sijhawm ua lag luam e-lag luam uas koj tab tom xav hauv qhov xwm txheej tshiab no?
"Raws li kev lag luam feem ntau vam khom rau kev muag khoom e-lag luam, txawm li cas los xij peb pom muaj qhov tsim nyog yuav tsum tau tsom mus rau cov hauv paus ntawm kev khaws cov neeg siv khoom: ua raws li cov qauv coj ncaj ncees thiab muag cov khoom zoo. Cov neeg siv khoom yuav txaus siab rau qhov no thiab nyob nrog koj lub hom phiaj. " Kira-Janice Laut, tus tsim ntawm cult.care.
"Kev hloov pauv ntawm kev yuav khoom ntawm cov neeg siv khoom tsim, vim tias cov khw muag khoom tseem muaj feem ntau thiab kev lag luam e-lag luam tseem yog ib feem me me. Peb xav tias qhov xwm txheej no tuaj yeem pab cov neeg siv khoom rov xav txog seb lawv yuav ua li cas thiab, yog tias peb muab kev paub zoo, peb tuaj yeem tau txais cov neeg siv khoom ncaj ncees tshiab. " David Hart, tus tsim thiab CEO ntawm Saigu.
Peb xav ua tsaug rau David thiab Kira rau kev sib qhia lawv cov kev paub dhau los!
Post lub sij hawm: Nov-23-2020